It is impossible to understate the sheer power and usefulness of a thought-through, well-written one-page proposal.

Never in history has the supply of opportunities worth investing in been greater than the supply of capital. Exciting, isn’t it? Opportunity is our most important currency – more than cash, credit, toil or time.

The majority of high-growth companies and individuals launch between 12 and 20 successful growth initiatives per year.

Great proposals are a big deal because their pay-off is potentially huge.

Do you need a proposal in order to expand, get backing, buy-in, board approval or funding? Or are you seeking a joint venture partner? Do you want to sell your business, change careers or work for yourself?

The one-page format can get one from concept to proposal within hours and with the least amount of suffering, enabling one to swiftly concretise an idea, initiative or venture. It also prevents one from waffling or getting stuck in detail.

Further – and this is crucial – it is extremely specific in what it asks of its recipient.

In a way that no longer document does, it respects the recipient’s time, since it can be read and signed off in 10 minutes or less.

  • It therefore usually has one of the following outcomes:
  • yes, subject to conditions;
  • please tell me more;
  • I can’t help you but recommend that you talk to person X.

Every proposal should candidly address rather than hide an initiative’s fatal flaw.

I listen to what a client says, how they say it, and what still needs to be said.

My offering includes:

  • Writing and editing of competitor analyses, appendices, requests for proposal (RFPs), requests for quotation (RFQs), invitations for bid (IFBs) and requests for information (RFIs).
  • Coming up with names for businesses and initiatives.
  • Editing of corporate profiles, CVs and résumés.

I quote and cost on a per hour, project or retainer basis. I deal with one client contact person per client. Client conversations take place in person or via Skype, Signal or WhatsApp.

The first draft is at my professional discretion.